ONLINE PRIVACY POLICY AGREEMENT
Equinox Floral values its users’ privacy. This Privacy Policy (“Policy”) will help you understand how we collect and use personal information from those who visit our website. This Policy also lays out what we will and will not do with the information we collect. Our Policy is designed and created to ensure those affiliated with Equinox Floral of our commitment and realization of our obligation not only to meet but to exceed most existing privacy standards.
We reserve the right to make changes to this Policy at any given time. If you want to make sure that you are up to date with the latest changes, we advise you to visit this page often. At any point Equinox Floral decides to make use of any personally identifiable information on file in a manner vastly different from stated initially when this information was initially collected, the user or users shall be notified by email. Users at that time shall have the option of whether to permit the use of their information in this separate manner.
This Policy applies to Equinox Floral, and it governs any and all data collection and usage by us. Through the use of https://equinoxfloral.com, you are therefore consenting to the data collection procedures expressed in this Policy.
Please note that this Policy does not govern the collection and use of information by companies that Equinox Floral does not control, nor by individuals not employed or managed by us. If you visit a website that we mention or link to, be sure to review its privacy policy before providing the site with information. We highly recommended that you review the privacy policies and statements of any website you choose to use to understand better how websites make use of and share the information collected.
Overall, this Privacy Policy will inform you of the following:
- What personally identifiable information we collect from you through our website;
- Why we collect personally identifiable information and the legal basis for such collection;
- How we use the collected information and with whom we may share this data;
- What choices are available to you regarding the use of your data; and
- The security procedures are in place to protect against the misuse of your information.
Information We Collect
It is always up to you whether to disclose personally identifiable information to us. However, if you elect not to do so, we reserve the right not to register you as a user or provide you with any products or services. This website collects various types of information, such as:
- Information is automatically collected when visiting our website, which may include cookies, third-party tracking technologies, and server logs.
In addition, Equinox Floral may have the occasion to collect non-personal anonymous demographic information, such as age, gender, household income, political affiliation, race, and religion as well as the type of browser you are using, IP address, or type of operating system, which will assist us in providing and maintaining superior quality service.
Equinox Floral may also deem it necessary to follow websites that our users may frequent to gleam what types of services and products may be the most popular to customers or the general public.
Why We Collect Information and For How Long
We are collecting your data for several reasons:
- To better understand your needs and provide you with the services you have requested;
- To fulfill our legitimate interest in improving our services and products;
- To send you promotional emails containing information we think you may like when we have your consent to do so;
- To contact you to fill out surveys or participate in other types of market research, when we have your consent to do so;
- To customize our website according to your online behavior and personal preferences.
The data we collect from you will be archived for no longer than necessary. The length of time we retain said information will be determined based upon the following criteria: the period your personal information remains relevant; the length of time it is reasonable to keep records to demonstrate that we have fulfilled our duties and obligations; any limitation periods within which claims might be made; any retention periods prescribed by law or recommended by regulators, professional bodies or associations; the type of contract we have with you, the existence of your consent, and our legitimate interest in keeping such information as stated in this Policy.
Use of Information Collected
Equinox Floral does not now, nor will it in the future, sell, rent or lease any of its customer lists and names to any third parties.
Equinox Floral may collect and may make use of personal information to assist in the operation of our website and to ensure delivery of the services you need and request. At times, we may find it necessary to use personally identifiable information as a means to keep you informed of other possible products or services that may be available to you from https://equinoxfloral.com
Equinox Floral may also be in contact with you with regards to completing surveys or research questionnaires related to your opinion of current or potential future services that may be offered.
Equinox Floral uses various third-party social media features including but not limited to Facebook, Instagram, and other platforms. These may collect your IP address and require cookies to work correctly. These services are governed by the privacy policies of the providers and are not within Equinox Floral’s control.
Disclosure of Information
Equinox Floral may not use or disclose the information provided by you except under the following circumstances:
- as necessary to provide services or products you have ordered;
- in other ways described in this Policy or to which you have otherwise consented;
- in the aggregate with additional information in such a way so that your identity cannot reasonably be determined; as required by law, or in response to a subpoena or search warrant;
- to outside auditors who have agreed to keep the information confidential;
- as needed to enforce the Terms of Service;
- as required to maintain, safeguard, and preserve all the rights and property of Equinox Floral.
Non-Marketing Purposes
Equinox Floral greatly respects your privacy. We do maintain and reserve the right to contact you if needed for non-marketing purposes (such as bug alerts, security breaches, account issues, or changes in Equinox Floral products and services). In certain circumstances, we may use our website, newspapers, or other public means to post a notice.
Children under the age of 13
Equinox Floral’s website is not directed to and does not knowingly collect personally identifiable information from children under the age of thirteen (13). If it is determined that such information has been inadvertently collected on anyone under the age of thirteen (13), we shall immediately take the necessary steps to ensure that such information is deleted from our system’s database, or in the alternative, that verifiable parental consent is obtained for the use and storage of such information. Anyone under the age of thirteen (13) must seek and obtain parent or guardian permission to use this website.
Unsubscribe or Opt-Out
All users and visitors to our website have the option to discontinue receiving communications from us by way of email or newsletters. To discontinue or unsubscribe from our website, please send an email that you wish to unsubscribe to info@equinoxfloral.com. If you want to unsubscribe or opt-out from any third-party websites, you must go to that specific website to unsubscribe or opt-out. Equinox Floral will continue to adhere to this Policy concerning any personal information previously collected.
Links to Other Websites
Our website does contain links to affiliates and other websites. Equinox Floral does not claim nor accept responsibility for any privacy policies, practices, or procedures of other such websites. Therefore, we encourage all users and visitors to be aware when they leave our website and to read the privacy statements of every site that collects personally identifiable information. This Privacy Policy Agreement applies only and solely to the information collected by our website.
Notice to European Union Users
Equinox Floral’s operations are located primarily in the United States. If you provide information to us, the information will be transferred out of the European Union (EU) and sent to the United States. (The adequacy decision on the EUUS Privacy became operational on August 1, 2016. This framework protects the fundamental rights of anyone in the EU whose personal data is transferred to the United States for commercial purposes. It allows the free transfer of data to companies that are certified in the US under the Privacy Shield.) By providing personal information to us, you are consenting to its storage and use as described in this Policy.
Security
Equinox Floral takes precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline. Wherever we collect sensitive information (credit card information), that information is encrypted and securely transmitted to us. You can verify this by looking for “HTTPS” and a lock icon in the address bar of your browser.
While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers and servers in which we store personally identifiable information are kept in a secure environment. All this is done to prevent any loss, misuse, unauthorized access, disclosure, or modification of the user’s personal information under our control.
The company also uses Secure Socket Layer (SSL) for authentication and private communications to build users’ trust and confidence in the internet and website use by providing simple and secure access and disclosure of credit card and personal information.
Acceptance of Terms
By using this website, you are hereby accepting the terms and conditions stipulated within the Privacy Policy Agreement. If you are not in agreement with our terms and conditions, then you should refrain from further use of our sites. Your continued use of our website following the posting of any updates or changes to our terms and conditions shall mean that you agree and acceptance of such changes.
How to Contact Us
If you have any questions or concerns regarding the Privacy Policy Agreement related to our website, please feel free to contact us at the following email: info@equinoxfloral.com
Updated: January 31, 2023